GREENVILLE — A new standard for the East Carolina Pirates will be
flapping proudly in the breeze this weekend.
East Carolina will have its own distinctive version of the Jolly
Roger battle flag as the ECU Department of Athletics will officially
introduce an additional official mark during the 20th Annual Pigskin
Pig-Out Party, April 11-12.
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™ East Carolina
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™ East Carolina
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Designed by a team of students from the ECU School of Art, the new
Pirate battle flag is a spin on the traditional Jolly Roger idea which
has been closely associated with pirate lore. The new ECU mark features
a skull wearing an ECU Pirate hat and eyepatch with bones crossed
beneath, all on a black background.
The new ECU battle flag will be flown for the first time at
Harrington Field on Friday night, April 11, prior to the ECU vs. Memphis
baseball game and for the first time at Dowdy-Ficklen Stadium at
football's Purple-Gold Game on Saturday, April 12. The student design
team will be recognized at both functions.
"This mark was created to give ECU and its fans a unique ECU Pirate
battle flag," Director of Athletics Mike Hamrick said. "This flag, which
is consistent in design with other ECU marks, gives ECU its own
authentic Jolly Roger that our fans have expressed a desire for."
The new ECU battle flag mark will be available for purchase on
officially licensed ECU products Friday night and throughout the Pigskin
Pig-Out weekend at souvenir stands located around the ECU athletic
complex and operated by Dowdy Student Stores. The Dowdy Student Store on
campus, UBE, Pirate Stuff, and Overton's will also carry officially
licensed products bearing the new trademark this weekend.
The mark, which will fly as an ECU battle flag at ECU athletic
events, is considered a secondary mark to be added to the current marks
of ECU. It has been federally registered and is an officially licensed
trademark of East Carolina University.
"This mark is consistent with the ECU brand that is used in marketing
efforts for the university and its athletic program," Hamrick said. "The
primary mark will continue to be used on fields, uniforms, clothing, and
other key areas."
The student design team that developed the project includes Ryan
Strohl, Julie Marco, Katie Funderburk, Judson Cowan, Brandon
Goldsworthy, Rachel Hoffman, and design team leader Joey Ellis. The
team's faculty advisors are Craig Malmrose and Eva Roberts, with support
from Michael Dorsey, Dean of the ECU School of Art.
"The work these students have done speaks to the high quality of the
ECU School of Art and the quality job Dr. Dorsey and the professors are
doing in educating and training talented ECU students," said Chancellor
Dr. William V. Muse. "ECU fans can take great pride in that this is a
mark designed by ECU students for ECU. These students will be able to
look back years from now as ECU Alumni with great pride in the work they
have done."
ECU Assistant Director of Athletics Lee Workman directed the project
from the athletics department's side.
"These students have been extremely impressive in their
work to design this mark," he said. "From the initial design briefing to
the first sketches to the finished design, this group was thorough,
creative and focused on designing a quality mark for this purpose."